Wednesday, November 5, 2014

4AHK - Homework for Friday, November 7

For Friday, November 7, select an interesting print ad from a magazine or the internet and analyse it in terms of AIDA.  Use some of the language on page 21 of Focus on Modern Technology to help you write your analysis (to turn in at the beginning of class - this should take you no more than 45 minutes, to find a print ad and to write an analysis).

A - Get Attention
I - Hold Interest
D - Arouse Desire
A - Take Action

HELPFUL HINTS: Here's a nice website that explains what sort of things to look for in analysing advertisements http://advertisingstudy.wordpress.com/aida-explained/

P.S. Do your own work!  Don't copy from your classmate or cut and paste something from the Internet.

Here are some good ones you might use for this assignment














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